Fresh flower delivery secrets

Every florist knows that the key to keeping customers happy is ensuring that flowers arrive fresh and beautiful. Since flowers can often be delicate and sensitive to their environments, many people wonder how it’s possible for flower delivery services to keep blooms so fresh during transport. Here are some of the top secrets you may not be aware of.


Temperature is one of the main factors that will influence the appearance of any fresh cut flower. If your flower delivery gets too warm, it can easily start to wilt and even die on the way. On the other hand, if they are too cold, flowers can also perish since extreme temperatures are never good for those beautiful blooms. Keeping the flowers cool and crisp before delivery ensures that they make it safely to their destination. In addition, if you like, you can place them in a cool part of your home or even in the fridge to keep them freshest before presenting them as a gift or displaying them for a special occasion. Corsages are often kept in the fridge until they are pinned on.


Water is essential to keep any type of cut flower arrangement fresh. Before the flower delivery, the bouquet is always properly hydrated so that they do not suffer dehydration along the way. In many cases, flowers are wrapped in plastic to help preserve moisture. If the flowers look somewhat wilted upon arrival, this can easily be solved by removing them from their packaging, trimming the stems and placing them in some fresh water right away. Within a few hours, you will already start to notice them perking up.

Flower choice

When it comes to ordering fresh blooms, quality is essential. A reputable florist uses only the finest quality flowers and foliage for their arrangements. So, if you are unsure about choosing a particular florist for your flower delivery needs, you can always rely on online reviews to help you with your choice. If you notice that there are a large number of clients who have complained about the quality of their bouquets, this is often a red flag.

Remember, if freshness is your number one concern, you can always ask your florist about their satisfaction guarantee and policies. Reputable florists should be willing to back their flower delivery products with some kind of guarantee. If not, this is yet another red flag.